Public Service Campaign Award
2015 American In-House Design Awards
Graphic Design USA

CONCEPT
Designed as a letter to world leaders, this served as a public message urging government officials and leaders in global development to take notice of the outcome of the Millennium Development Goals and — looking forward to 2015 and beyond — to consider the votes of people when bringing forth the new sustainable development goals. The visual shows many voices coming together as one. The advertisement ran through the month of January 2015 in Time Magazine, The Economist, Newsweek, and the Financial Times. 

PRODUCT
Public Service Advertisement

CLIENTS
United Nations Millennium Campaign
United Nations Development Programme

CREDITS
Design by Mackenzie Crone
Communications advisor Gabo Arora

CONCEPT
The Leaders Report is an elegant piece which highlights the work of development champions selected by the UN Secretary-General to mobilize action on the Millennium Development Goals (MDGs). Authorship includes Nobel Peace Prize Winner Malala Yousafzai, Professor Jeffrey Sachs, Prime Minister Erna Solberg, and Graça Machel among others. 

PRODUCTS
Book
Event Invitation
Interactive Web Platform

CLIENTS
United Nations Secretary-General's MDG Advocacy Group
United Nations Foundation (UNF)
United Nations Department of Economic and Social Affairs (DESA)
Norwegian Agency for Development Cooperation (NORAD)

CREDITS
Art Direction and Design by Mackenzie Crone
Communications advisor Gabo Arora
Website development by Edgar Allen Agency
Data visualization by Microsoft
[UN Graphic Design Team (GDU), In-House]

CONCEPT
This advertisement was created to combat the hysteria around the Ebola outbreak in the United States in 2014. Created by African Services for the surrounding community in New York City, it asks New Yorkers to remember to treat everyone with respect and not to discriminate against the African Community. 

CLIENT
African Services Committee

CREDIT
Design and Illustration by Mackenzie Crone
Communications Director, Eirik Omlie
Map, US Library of Congress

CONCEPT
The visuals for the Me/We Initiative are inspired by the creative youth that the programme is geared towards. The moody filters and colour overlays set film-like scenes of hope and warmth, as each individual gets to express their personal story and find a place in the narrative.

PRODUCTS
Fundraising Brochure
Invitation
Save the Date

CLIENT
Me/We Changemaking

CREDITS
Design and Art Direction by Mackenzie Crone

CONCEPT
I have been working with African Services Committee — located in Harlem and several locations in Ethiopia — on their Annual Report since 2009, along with a number of other projects. This 2017 design creatively weaves Ethiopian textile patterns throughout the layout, a nod to ASC’s roots. 

CREDITS
Design by Mackenzie Crone
Communications Director Eirik Omlie

Winner, Book Design Award
2014 American In-House Design Awards
Graphic Design USA

CONCEPT
'Understanding and Integrating Local Perceptions in Multi-Dimensional UN Peacekeeping' is a survey that identifies challenges and set practices for gathering local perceptions across the peace building community working in the field. The book aims to provide the basis for operational guidance which will assist peacekeeping missions to better enable decision making and peace building. 

CLIENT
United Nations Department of Peacekeeping Operations and Field Support (DPKO)

CREDIT
Graphic Design and Art Direction by Mackenzie Crone
[UN Graphic Design Team (GDU), In-House]

Winner, Book Design Award
2015 American In-House Design Awards
Graphic Design USA

CONCEPT
2010 was a milestone year for the United Nations in its work, as the year saw the High-level Plenary Meeting on the Millennium Development Goals and the creation of UN-Women. The design of the Yearbook dust jacket is formed from these key events, suggestive of the symbol derived from the UN Women logo, as well as a larger suggestion of the powerful architectural structure behind the Goals and the organization as a whole, and it’s number one driving force, hope.

PRODUCT
Book jacket

CREDIT
Design by Mackenzie Crone
[UN Graphic Design Team (GDU), In-House]

CLIENT
United Nations Department of Public Information

PRESS
Design received mention on the New York Public Library News blog

Winner, Book Design Award
2014 American In-House Design Awards
Graphic Design USA

CONCEPT
Designed and art directed the United Nations 2014 'World Youth Report'. The book focuses largely on the phenomena of youth and international migration which increasingly has a significant impact on the origin, transit and destination countries and communities. 

PRODUCTS
Design and Art Direction by Mackenzie Crone
[UN Graphic Design Team (GDU), In-House]

CLIENT
United Nations Publications, UN Department of Economic and Social Affairs

CONCEPT
The design for the outcome report of the '5th UN Alliance of Civilizations Forum' was inspired by what it takes to build a stable civilization, the architecture involved, both literally and metaphorically. An architectural motif is used throughout the book, and I took advantage of the beautiful interior photography from the forum venue itself, to play up the visuals, such as patterned wallpaper and hanging chandeliers. To invoke a mood to the piece, I overlaid eye-catching filters to the photography which helps pull the reader through the text. 

CLIENT
United Nations Alliance of Civilizations

CREDIT
Book Design by Mackenzie Crone
[UN Graphic Design Team (GDU), In-House]

CONCEPT
I have been working with African Services Committee — located in Harlem and several locations in Ethiopia — on their Annual Report since 2009, along with a number of other projects. This particular design focused on the theme of light reflections, and hope for the future ahead. 

CREDITS
Design by Mackenzie Crone
Communications Director Stephanie Kaplan
See the full report

CONCEPT
The Secretary-General postcards were originally produced as a portrait series for the United Nations Bookshop at Headquarters. The new designs shown here aims to shift focus from simple portraiture to the interaction of the Secretary-General at work for the people, shifting from idolatry to the human behind the role in their passion for their work and connectedness to the world at large.

CLIENT
United Nations Bookshop

CREDIT
Art Direction by Mackenzie Crone
Postcard Photography by UN Photo Archives